Shopify Plus builds for brands doing real volume.

Plus makes sense when

You're past ~$1–2M/year, checkout is your bottleneck, you sell in multiple markets or currencies, or you need B2B alongside DTC.

Plus is a waste when

You want it for prestige. If standard Shopify plus good engineering covers your roadmap, we'll say so on the first call and save you $28k/year.

Either way

The audit call is free and the recommendation is honest — it's how most of our Plus clients started.

Checkout extensibility

Custom checkout UI, upsells at payment step, trust elements, address validation — built on checkout extensions, upgrade-safe forever.

Shopify Functions

Volume discounts, gift-with-purchase, custom shipping rules, and payment logic that runs natively — no app tax, no latency.

B2B on Shopify

Wholesale catalogs, price lists, net payment terms, and company accounts alongside your DTC store — one admin, two motions.

Markets & expansion

Localized storefronts with the right currency, language, duties, and payment methods per region — without cloning stores.

Launchpad & Flow

Automated drops, flash sales, and ops workflows: scheduled theme swaps, tagging, fraud rules, inventory guards.

ERP & backend integration

NetSuite, SAP, custom WMS — synced through reliable middleware, monitored, with failure alerts you actually see.

Already on Shopify? Upgrading to Plus is a project, not a toggle.

Checkout customizations, scripts-to-Functions migration, market setup, and app re-auditing all need doing in the right order. We run the whole upgrade with zero downtime and nothing lost.